I started making YouTube videos in my final year of medical school at Cambridge University. It was Summer 2017 and I started off with 0 views, 0 subscribers and $0 in revenue.
18 months later, my YouTube channel was at 100,000 subscribers and was making as much money as my full-time job working as a doctor in the UK. And now, as of May 2022, my channel has over 3 million subscribers and I make over £100,000 ($130k) each month from it (and over $350,000 per month from the business as a whole), with 5-10 hours of effort each week. I know — it’s bloody ridiculous.
The crazy thing is, I could’ve done all of this twice as fast.
In fact, I’ve made a bunch of mistakes and I almost quit after a few short months into my creative journey. I was tired from working full-time as a junior doctor, my YouTube revenue was trickling in, and I thought outsourcing the boring, time-consuming, stuff was totally unachievable.
But, this all changed when I discovered something really important about being a creator:
It’s not all that different from running a business.
And the strategies, tools, and principles that work in business can also be used to help us find success with our own creative side hustle. That’s it. That’s the secret.
Scale up your
What You Get:
The Part-Time Creatorpreneur course is a self-paced online course, with 6+ hours of content across 40+ lessons, where you’ll learn everything there is to know about transforming your creative side-hustle into a sustainable operation that’s highly profitable, hugely scalable, and ridiculously fun.
In particular, we’ll be taking a deep dive into the principles, strategies, and tools businesses use to achieve consistent and sustainable growth, giving you a bunch of actionable + timeless insights you can use immediately to supercharge your creative projects.
- Learn how to strategise effectively and build systems for growth.
- Define your creative goals.
- Find your niche.
- Identify your target audience.
- Analyse your competition.
- Build your competitive advantage.
- Create your plan.
- Know when to pivot.
- Learn to leverage systems for consistent creative output.
- Discover how to improve your systems.
- Learn how to make decent, regular, and sustainable money as a creator.
- Offer incredible value to your audience.
- Build your sales funnel for effortless sales.
- Create a lead magnet to get more buyers.
- Decide what product or service to sell.
- Price your product or service appropriately.
- Deliver a high-quality product or service.
- Diversify your revenue streams to increase cashflow.
- Scale your revenue streams to maximise cashflow.
- Learn how to outsource and find the right person for the job.
- Learn why you should hire someone today.
- Decide if you need a freelancer or a full-time employee.
- Discover the best time to hire.
- Hire A-players for your creative business.
- Build a team of happy and motivated people.
- Manage your team efficiently and effectively.
The Creator Playbook
In addition to the core course content, you’ll also have access to The Creator Playbook, which is a Notion-based workbook containing a summary of the course content and space to complete lesson-by-lesson exercises to immediately put your learning into practice.
If you prefer, you’ll also have access to complete these exercises directly on the course pages themselves using our course worksheets. That way, you can decide what works best for you.
Signing up to this course also gives you access to a few bonus resources:
- Bonus Lessons – over time we’ll be adding new and updated content to the course, including exclusive interviews with other creators and bonus lessons that will help you to improve your creative business.
- Community – grow your creative side-hustle with other creative individuals in our exclusive Creatorpreneur community.
- The Creatorpreneur Newsletter – join our newsletter, where we’ll share bonus content, exclusive offers, and other valuable information for creators that you’re guaranteed to love.
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